Windwave Company News

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Windwave at Rouleur Live 2025

17 November 2025 2 Mins Read

Rouleur Live has earned global acclaim as the cycling industry’s premier event, showcasing the latest products, plus professional racer’s bikes,…

14 August 2025 5 Mins Read

We’re delighted to annouce that we have been appointed the UK distributor for Reid! They’re known for stylish, high quality…

17 July 2025 2 Mins Read

Windwave have been appointed as the exclusive UK distributor of Aenomaly products! Switchgrades in stock now.

15 January 2025 4 Mins Read

Core Bike Show 2025 is just around the corner, and we’re busy making our final preparations! As one of the…

About Windwave

Windwave opened in 1987, as a manufacturer and distributor of windsurfing and sailing products. In the 1990s, we expanded into cycling distribution. The business grew exponentially, partnering with famous manufacturers including Colnago and Transition. Today, we offer some of the best cycling products on the market, encompassing road, MTB, gravel and urban.
In addition to handling distribution and logistics, we organise events, demo days and assist our brands with UK marketing.

We’re passionate about providing the best possible experience. The Windwave team have an extensive knowledge, and we’re always pleased to help our customers. Our brand managers and workshop technicians can assist with everything from general queries about fitment and compatibility, through to technical matters such as suspension servicing and tuning. We’ll help you find what you need, and then have it delivered to you as quickly as possible.