ARD Rock 2026 was another incredible weekend, bringing together racers, riders and brands from across Europe in the heart of the Yorkshire Dales. We were proud to be there alongside Transition Bikes, with Julien from Transition Europe making the trip from Annecy to support riders throughout the event, while Karl from Öhlins travelled from Bavaria to provide free suspension setup services for racers, helping countless riders get the most from their bikes.
The weekend also marked the UK’s very first public appearance of the new Brembo MTB brakes, giving visitors an exclusive opportunity to see the highly anticipated system up close. Our demo fleet proved as popular as ever, with bikes almost fully booked across all three days, making it one of our busiest and most successful ARD Rock events to date.
